Ray-Ban Aviator glasses are considered a cult accessory. It's always trendy. This is a unique way of life and an amazing opportunity to express your individuality.

Classics of style

The first development of anti-glare protective glasseswere created for American pilots by the company Bausch & Lomb, registered specifically for their release of a trademark called Ray-Ban. Their first model, which became known as the "Aviator", was published in 1937. It was created from a gilded metal with mineral glass lenses, filtering the ultraviolet and infrared rays. US pilots appreciated the Ray-Ban glasses. Aviator as a novelty soon learned and outside the air force. The model quickly gained popularity thanks to General Douglas MacArthur, often posing with glasses in front of photographers.

The economic recovery that began in the postwar perioddecade, new trends in fashion and music only incited people to strive for a brighter and festive life, shine in new collections of clothing and modern accessories then. It was at this time was released the second model of the brand - Wayfarer, instantly gained popularity.

By 1962, new technologies for tradingbrands: impact-resistant lenses and other types of their "smart" varieties. This is also polarized, not reflective light and irreplaceable on the water, and photochromic, automatically darkening in bright sun.

Since 1999, the legendary brand has becomethe Italian company "Luxottica Group S.p.A.), producing sunglasses, as well as frames for corrective optics. The Italian capital of fashion - Milan, it seems, has only strengthened the appeal of the famous brand, adding to it a kind of Italian charm and European sophistication.

Unbeatable advertising

The incredible popularity of the brand is also due towin-win advertising in the world of cinema. Cult paintings were a kind of conductor of the brand. This is "Breakfast at Tiffany's," "Mad Dogs," "Almost Famous," "People in Black," the popular saga "Twilight" and many other films where Ray-Ban Aviator's fashion accessories were lit up. Models, in which the charismatic heroes of these paintings flaunted, as a rule, fluttered to cheers.

Stylish design and comfort

Application of the latest technology, convenient form, simple clear lines allow the brand to remain always at the peak of popularity. Classics of the genre are exactly Ray-Ban Aviator sunglasses. One of the very first variations of them still remains a fashionable hit today. Points are still in the lead among the updated versions of the classic and among the latest models of the most advanced design.

Plastic and metal frames are made ofquality materials. They are characterized by practicality, reliability and convenience. Thus, the frame of the Liteforce model is made of thermoplastic of such high strength that it is absolutely not afraid of collisions with various contents of a bag or pockets of a coat or trousers. This is undoubtedly very convenient. Another successful attempt to make "Aviators" much more practical was the model Pilot Icon Folding Aviators, which can be folded.

Type of lens and degree of dimming

The main advantage of Ray-Ban products is a specialcomfort. Glasses please not only the material, shape and color, but also an opportunity, such as the choice of the type of lens and the degree of darkening. They protect the eyes from the harmful effects of the sun by 5 categories of lenses: from transparent ones with diopters, specially designed for vision correction, to special cases outside the norm. The famous brand has lenses with special technologies Top Gradient Mirror, RB-50 with a blocking of up to 5% of light, and also transmitting 8% of light and intended for travel through mountains, deserts, the Polar region of the lens G-31.

The typology of brand lenses is as follows:

• P is a polarization lens, the effect of which is to cut light rays from horizontal surfaces;
• F - adaptive (photochromic) lens;
• N - the classic type of lens with standard UV protection.

Always in a trend

Ray-Ban Aviator glasses Since their publication, they are considered to be the standard of fashion design and unsurpassed quality. Their form and style are not influenced by fashion trends, nortime. However, the brand designers continue to find the latest interpretations of their best seller. This and various color options for lenses and frames, chameleon glasses, capable of striking an amazing color game depending on the lighting. So, in 2012 the collection of "Aviators" Ambermatic with lenses-chameleons, reacting not only to the influence of ultraviolet, but also to temperature was released.

To date, many of the mostvarious forms and models of the brand. Aviator Small Metal, Large Metal, Tech, Craft Highstreet, Active Lifestyle, Icons and other classic ones are quite popular. Ray-Ban Aviator glasses. Mirror their models - an unconditional must have for more than one season. Their universal shape fits literally to any type of appearance, and a bright surface does not leave their owner without attention.

Sunglasses brand are produced the mostdifferent forms. They are not difficult to choose for different types of persons. In the catalogs of the models produced, Ray-Ban Aviator points are always specified. They can also be seen on the inside of one of the spectacle points.

Prices Ray-Ban on a pocket not everyonethe admirer of the brand, but among the variety of models you can pick up your points within the acceptable budget. The purchase of such a stylish accessory is always justified and gives you the opportunity to experience considerable pleasure. Is not it great - to keep pace with the times and fashion?